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Here's a common scenario:
You, the communications manager, want to send emails to the addresses you've been diligently collecting from your website. Currently, you have to beg the IT team every time you'd like to send one, and you don't know whether it works or not. You begin to investigate, and discover that if you use an outsourced agency, it could cost you 0.5p per email. Before the design and copy. You think that's ridiculous, and that you ought to be able to do it in-house. But the IT team doesn't want to take on a new technology without proper review (citing security and maintenance concerns) and they don't have the time to review it. The upshot is, you can't change your situation.
At Xpedita, we specialise in making this scenario go away. We can answer all the questions of your IT team, or, if necessary, arrange separate hosting, so that you can have convenient, cost-effective email.
We can conduct technology reviews so you can choose between different products, vendors, or agencies. For email, though, we like Lyris so much that we distribute it directly.
We can recommend how to configure your existing software for maximum efficiency, and often we can customise it for you.
We are completely independent, and very experienced. If you need a friendly technologist to talk to, one who understands marketing and communications, please give us a call and ask us if we can help.
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